Watch the video below from our webinar held on 3 April 2025.
The regulatory landscape is constantly changing and can be complex. When making environmental claims about products and services, businesses must ensure these claims are not misleading, especially regarding their eco-friendliness. They have a responsibility to protect both consumers and the environment.
Therefore, developing clear and accurate environmental policies is important, particularly before publicising them. Staying up to date with the latest laws and guidance surrounding environmental claims is also key to ensuring compliance and transparency.
What you will learn:
- Understanding what 'greenwashing' means
- Comparative advertising and 'misleading' or 'unfair' environmental claims
- Recent enforcement trends